In Contention has unveiled a new teaser poster for the Coen Brothers' True Grit. It's very hard to market a western these days, but Paramount and the Coens are creating the kind of media that fans of westerns love. This poster is one of those vintage Wanted sign one-sheets with names rather than faces.
The Coen Brothers' True Grit, which is apparently a more faithful take on the Portis novel, is about a young girl (Steinfeld) whose father is murdered.
Determined to bring the killer to justice, Mattie enlists the help of a hard-drinking U.S. Marshal (Bridges) to track down the killer before a Texas Ranger (Damon) does.
Paramount has already scheduled True Grit for release in Australia on 20 Jan 2011.
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