The “Chiquita Banana” Song … 1944
Lyrics by: Garth Montgomery,
Music by: Len MacKenzie ,
Recorded by: Patti Clayton
I'm Chiquita banana and I've come to say
Bananas have to ripen in a certain way
When they are fleck'd with brown and have a golden hue Bananas taste the best and are best for you
You can put them in a salad
You can put them in a pie-aye
Any way you want to eat them
It's impossible to beat them
But, bananas like the climate of the very, very tropical equator
So you should never put bananas in the refrigerator
The "Chiquita Banana" song first hit the air waves in 1944 when Miss Chiquita made her debut. It was written to help teach Americans how to ripen and use bananas, which were at the time an exotic tropical fruit. At its peak, the jingle was played 376 times a day on radio stations across the United States. It was one of the most successful commercial jingles of all time.
The song was created by a BBDO advertising agency team lead by Robert Foreman. Foreman and his staff developed the jingle using office talent, an old piano and a box of paper clips shaken to simulate maracas. Garth Montgomery wrote the lyrics and co-worker Len MacKenzie provided the music. The singer in the original 1944 recording was Patti Clayton, the first in a long line of Miss Chiquita's.
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